Formulário de Opt-In A2P - Diretrizes de Política de Privacidade e Termos e Condições

Terms of Service Requirements

• Include these components:Program Name and Description (name of your SMS program and description of message types)Opt-Out Instructions (texting "STOP" to the shortcode)Rejoining Instructions (how to rejoin after opting out)Help Instructions (texting "HELP" or contacting support)Carrier Liability Disclaimer (carriers not liable for delayed/undelivered messages)Message and Data Rates disclaimerPrivacy Policy LinkCompliance with Industry Standards statementLegal Compliance Note

Include these components:

• Program Name and Description (name of your SMS program and description of message types)

Program Name and Description (name of your SMS program and description of message types)

• Opt-Out Instructions (texting "STOP" to the shortcode)

Opt-Out Instructions (texting "STOP" to the shortcode)

• Rejoining Instructions (how to rejoin after opting out)

Rejoining Instructions (how to rejoin after opting out)

• Help Instructions (texting "HELP" or contacting support)

Help Instructions (texting "HELP" or contacting support)

• Carrier Liability Disclaimer (carriers not liable for delayed/undelivered messages)

Carrier Liability Disclaimer (carriers not liable for delayed/undelivered messages)

• Message and Data Rates disclaimer

Message and Data Rates disclaimer

• Privacy Policy Link

Privacy Policy Link

• Compliance with Industry Standards statement

Compliance with Industry Standards statement

• Legal Compliance Note

Legal Compliance Note

Example:

{Program Name}

• {Insert program description here; a brief description of the types of messages users can expect upon opting in.}

{Insert program description here; a brief description of the types of messages users can expect upon opting in.}

• You can cancel the SMS service at any time. Simply text "STOP" to the shortcode. Upon sending "STOP," we will confirm your unsubscribe status via SMS. Following this confirmation, you will no longer receive SMS messages from us. To rejoin, sign up as you did initially, and we will resume sending SMS messages to you.

You can cancel the SMS service at any time. Simply text "STOP" to the shortcode. Upon sending "STOP," we will confirm your unsubscribe status via SMS. Following this confirmation, you will no longer receive SMS messages from us. To rejoin, sign up as you did initially, and we will resume sending SMS messages to you.

• If you experience issues with the messaging program, reply with the keyword HELP for more assistance, or reach out directly to {support email address or toll-free number}.

If you experience issues with the messaging program, reply with the keyword HELP for more assistance, or reach out directly to {support email address or toll-free number}.

• Carriers are not liable for delayed or undelivered messages.

Carriers are not liable for delayed or undelivered messages.

• As always, message and data rates may apply for messages sent to you from us and to us from you. Message frequency varies. For questions about your text plan or data plan, contact your wireless provider.

As always, message and data rates may apply for messages sent to you from us and to us from you. Message frequency varies. For questions about your text plan or data plan, contact your wireless provider.

• For privacy-related inquiries, please refer to our privacy policy: {link to privacy policy}.

For privacy-related inquiries, please refer to our privacy policy: {link to privacy policy}.

Program Name ClarificationFor the purposes of these Terms of Service, theProgram Namerefers to thecompany name or Legal business nameoperating the SMS messaging program

Privacy Policy Requirements

• Generate a privacy policy using services like Termly, Rocket Lawyer, or free online generators

Generate a privacy policy using services like Termly, Rocket Lawyer, or free online generators

• Include the following statements:No mobile information will be shared with third parties or affiliates for marketing/promotional purposesText messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the Text Message servicesIf your policy mentions sharing personal information, add this disclaimer: All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

Include the following statements:

• No mobile information will be shared with third parties or affiliates for marketing/promotional purposes

No mobile information will be shared with third parties or affiliates for marketing/promotional purposes

• Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the Text Message services

Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the Text Message services

• If your policy mentions sharing personal information, add this disclaimer: All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

If your policy mentions sharing personal information, add this disclaimer: All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

• Remove terms like "share," "sell," "affiliate," or "third-party" when they imply sharing leads' information, unless explicitly allowed

Remove terms like "share," "sell," "affiliate," or "third-party" when they imply sharing leads' information, unless explicitly allowed

• In both the privacy policy and terms and conditions pages, remove all keywords such as 'share,' 'sell,' 'affiliate,' or 'third-party' that mention selling or sharing leads' information with a third party.

In both the privacy policy and terms and conditions pages, remove all keywords such as 'share,' 'sell,' 'affiliate,' or 'third-party' that mention selling or sharing leads' information with a third party.

• Provide the working Privacy Policy URL. It must not mention sharing of personal information with any third parties/affiliates/nonaffiliates. If it does mention this, the following disclaimer must be added

Provide the working Privacy Policy URL. It must not mention sharing of personal information with any third parties/affiliates/nonaffiliates. If it does mention this, the following disclaimer must be added

• How do we share your information section of the privacy policy:"All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services."A compliant Privacy Policy must state that no mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

How do we share your information section of the privacy policy:

• "All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services."

"All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services."

• A compliant Privacy Policy must state that no mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

A compliant Privacy Policy must state that no mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

• Find Keywords: Look for words like share, disclose, sell, affiliate, and third-party.

Find Keywords: Look for words like share, disclose, sell, affiliate, and third-party.

• Check Context: See if the sentence allows sharing or selling leads' information with others.

Check Context: See if the sentence allows sharing or selling leads' information with others.

• Remove or Fix: Delete or reword any text that says leads' information is shared or sold.

Remove or Fix: Delete or reword any text that says leads' information is shared or sold.

• Confirm: Make sure the policy clearly states that you don’t share or sell leads' information.

Confirm: Make sure the policy clearly states that you don’t share or sell leads' information.

• Must add this paragraph:"No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties."

Must add this paragraph:

• "No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties."

"No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties."

Sample Privacy Policy and Terms & Conditions Pages

We've built sample webpages that include the required language for your A2P registration. Please note that these are not comprehensive and you should therefore always consult with your own legal counsel before publishing to ensure they meet the needs of your business and jurisdiction.

Click here to load sample Privacy Policy + Terms & Conditions pages to your sub-account

Google Doc Versions:

• Click here to view sample Privacy Policy
• Click here to view sample Terms and Conditions

Industry Standards for US Short Code Terms of Service

To ensure your short code campaign aligns with LC Phone's requirements, your company must adhere to carrier compliance requirements, industry standards, and applicable law.

As per industry standards, it is necessary to have a publicly accessible mobile terms of service page for each US short code program. This mobile terms of service should include specific provisions such as customer support contact information, complete opt-out instructions (displayed in bold), a recurring message disclosure (if applicable), a product description, and a program (brand) name. Additional requirements may exist for certain programs like sweepstakes or contests. For more information on industry standards, please refer to theCTIA’s Short Code Monitoring Handbook.

Beyond these standards, there may be additional compliance requirements under applicable law based on the nature of your text messaging campaign. It is advisable to consult with your legal counsel to ensure that your terms of service and privacy policy are compliant with applicable law and consistent with standards for your specific campaign and industry.

New Sev-0 Fines on Prohibited A2P Traffic, Effective February 15, 2024

• Tier 1: $2,000: phishing (including simulated phishing sent for security testing or similar purposes), smishing, and social engineering. Social Engineering is a technique used to manipulate someone into sharing private information, like passwords or credit card numbers.
• Tier 2: $1,000: illegal content (content must be legal federally and in all 50 states)
• Tier 3: $500: all other violations in commercial messaging including but not limited to, SHAFT (sex, hate, alcohol, firearms, and tobacco) that do not follow federal and state law and regulations (e.g. age-gate).